Ørsted appoints Paul Baan as Senior Vice President and Head of B2B Sales
Paul Baan brings 30 years of professional experience from the European energy sector and solution selling and delivery. He comes from a position with E.ON, heading a large business unit working with energy efficient solutions for business customers in selected European countries.
Paul Baan’s most important task in Ørsted will be to bring a key strategic focus area, Energy as a Service, to the next level. Energy as a Service solutions are tailor-made to suit individual needs and have been developed for large industrial customers in the UK, Germany, Sweden and Denmark, with the objective of reducing both costs and carbon emissions.
Paul Baan lives in the Netherlands with his wife and two children. His primary place of work will be in Denmark, but he’ll spend a significant amount of time in the countries where Ørsted Sales B2B is active, including the UK.